COURSE: Business Etiquette
(Modern Sales Etiquette)

The best people are those who know how to build strong and successful relationships. They are positive, trustworthy, have natural authority, are skilled in teamwork and enjoy being around people.

The workshop aims to strengthen the participants’ self-confidence, social empathy, business, personal, and thus professional growth.

• What constitutes success, why we lose customers and what their needs are:
  60% of your success depends on your contacts. We lose 68% of our customers because they feel a lack of interest from us as a supplier, while the higher price of our goods only accounts for 9% of our failure.

• The key importance of the company culture:
  Coca-Cola, Bentley, LVMH ad. – why is the estimated selling price of these few letters so huge?

• Etiquette of everyday situations:
  Tricks and tips for avoiding the biggest social blunders • How to make the best first impression • Social superiority/importance • Getting in and out of a building • Elevators • Doors • Proper posture, appropriate gestures • Walking up the stairs and on the street • Driving a car (getting in/out) • What to do with your purse and handbag? • Where to seat your most esteemed guest in the car?

• Contact situations
  Introductions • Greeting • Small talk • Addressing • Business cards • Invitations • Gifts • Where are business cards given with both hands and never with the left hand?

• Business meeting:
  Arranging the meeting, location and number of participants • How to welcome the customer, seat them, serve them? • Who starts and closes the meeting the meeting?

• Social taboos, even in an international context:
  How to succeed in a global world across teams and boundaries • In which country will you never hear a direct “no” as a rejection because it would cause the person in question to lose face? • In which country will people accept honest criticism and where it will offend them? • Where do you communicate with your boss as if he or she were in the same position as you and where is a strict work hierarchy observed? • Where do you have to say everything in detail and where, on the contrary, is the art of “reading between the lines” taught from childhood?

• Building a personal brand:
  Impressive self-presentation (how to be chic at work and in the society) • The basics of a professional wardrobe • Appropriate footwear, materials and accessories • How to decipher the work and social dress code? • Colours and their symbolism • Practical advice on wardrobe care • Storage • Smart shopping • What to do with clothes that are out of date?

• Business lunch and dinner:
  How to use napkins? • How to choose the right cutlery and handle it gracefully? • How to recognize different types of eating styles? • How to eat soup, pasta, pastries, desserts and more? • What not to do at the table? • Conversations at the table • How to be a great companion? • How to handle potential dining accidents?

The course is not just about PowerPoint presentations. We promise that you will definitely not be bored. You will be able to put a lot of the information you have learned into practice in an entertaining way, we will reinforce your theoretical knowledge with a visual experience in the form of short videos that will make it easier to remember the individual procedures, you will compete using our board game, and we will equip you with an app for home, in addition to your workbooks, so that you can continue to practice your knowledge and gain much more without too much effort.

• The program is a real ticket to success, to building self-esteem and self-confidence, to realizing oneself and one’s place in the society. Did you know, for example, that when you meet someone face to face for the first time, their opinion of you is 55% shaped by how they feel about you and how they see you? Most people don’t even remember exactly what you said at that moment, but they will always remember how they felt about you at that moment.
• The course is full of tricks and information that will help you to negotiate confidently with your business partners, colleagues or customers, whether they are from Europe, Africa or They will help you to confidently and professionally project your knowledge, including cultural differences, into business and social situations.
• Briefly said, take your professional and personal success to the next level and become the hunter instead of being hunted!